What is social book marking
04 - 01 - 2021
Penned by Manasa Murthy
2:31 min read
What is social book marking
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Social bookmarking is the process of bookmarking a website page to a social media platform (browser-based tool) to easily visit the page again later. Social bookmarking websites, in general, are the sites where users share their web pages, articles, blog posts, images, and videos. With social bookmarking users can save the discussion topics organized into specific threads and receive notifications on their personal feed when new information appears.
Social bookmarking links
Links in social bookmarking sites are the key points of conversation and knowledge-sharing making them a preferable location on the internet for finding social media inspiration and networking with potential influencers.
Using different platforms’ features to bookmark posts is a better approach to saving social media posts to your browser bookmarks. Since the bookmarks are online, you’ll be able to access them anywhere, anytime, and from any device with an internet connection.
How to use social bookmarking sites?
1. Organise and saving Resources
Social bookmarking lets you organise and save content that you want to revisit later to keep track of resources that help you develop professionally.
2. Content curation
Your audience looks up to your brand for resources and expertise in your industry. With social bookmarking, you can curate content, save articles or resources you find online to share with the audience and schedule content ahead of time.
3. Drive traffic to the site
Bookmark your content with the click of a button, add social bookmarking buttons to your blog so your readers never miss out on the content. With social bookmarking sites, you can drive traffic to your site. When the audience bookmarks your post and vote for it, it will show up in searches and lead to traffic to your site.
4. Tag content
Have you liked a video on YouTube and wanted to save it for later to read but couldn’t find it again? Social bookmarking enables you to “tag" that content as “YouTube.” When you want to go back and look find the video or resources for YouTube, you can find a section in your social bookmarking account tagged YouTube that is organised and readily available.
4. SEO
Social bookmarking sites can also be used as social search engines (SEO). When you bookmark a site, a link is made and indexed by search engines. The content that has a great response and is highly bookmarked by users show up at the top of search engine results. Social bookmarking also helps develop your team’s marketing skills and is often used as a strategy to gain more traffic and credibility with Google.
Here are some of the popular social networking tools
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One Comment on What is social bookmarking
This is insightful